Category Archives: Hyundai Motor America

Gary Rome Hyundai is giving out free basketball tickets and cool prizes

On March 12, Springfield Armor Basketball Team is having a “Gary Rome Hyundai Day.”

Saturday, March 12, the Springfield Armor Basketball Team is having a “Gary Rome Hyundai Day.” This event is sponsored by CBS 3 and Gary Rome Hyundai. To go to this awesome event, please stop by the Gary Rome Hyundai dealer to pick up your FREE basketball tickets. You don’t have to register or win to go to the game on March 12. All you have to do is go stop by Gary Rome Hyundai’s dealership located at 1000 Main Street, Holyoke, MA 01040 BEFORE March 12 to pick up your basketball tickets. The tickets are given away on a first come first serve basis.

Not only will you have a chance to watch a fun basketball game, eat good food and meet people, but as part of “Gary Rome Hyundai Day,” Gary Rome is giving away great prizes. 3 lucky winners will have a chance to win a car.

If you have any other questions about “Gary Rome Hyundai Day,” you can call us at: (800) 559-8364.

There is no reason to not treat yourself and your friends to an awesome basketball game and a day of fun, socializing, and prizes.

Hyundai i40 Making Its Debut

The i40 is the first large family car where Hyundai specifically attracted the European market. The Hyundai i40 has some cool new features, such as: a heated steering wheel, heated and reclining available for both the front and back seats, and a “de-mist system” which automatically spots and removes mist located on the windshield.

“The i40 also demonstrates the advances Hyundai is making towards being a leader in eco-technology. The 1.7 litre diesel engine emits 113 g/km CO2 just beating other manufacturers to the best-in-class figure. As a comparison the Ford Mondeo 1.6 DV6 TDCi achieves 114 g/km, the VW Passat 1.6 TDI Blue motion achieves 114 g/km and the Peugeot 508 1.6 e-HDi saloon achieves 115 g/km.” (

The i40 also comes with a five year warranty which means five years of health checks for the car, five years of unlimited mileage warranty and five years of roadside assistance.

The i40 is one of the best environmentally friendly cars. The i40 also has a sporty sleek look, uses a lot of miles per gallon, and uses the best in car technology at an affordable price.

Worlds Most Beautiful Cars

What do the Audi R8 Spyder, the Alfa 8C Spider, the Aston Martin DBS, the
Ferrari 599 GTB Fiorano and the 2011 Elantra all have in common????

Well check out the below link as they were all named to the list of the
World’s Most Beautiful Cars!!! If you have a customer on the fence show
them the design company the Elantra is keeping!!!!

Hyundai Donates $2.1 Million to Childhood Cancer Research with 2010 Hope on Wheels Tour

Ceremonies at the New York International Auto Show and Hyundai Motor Manufacturing Alabama Mark Launch of 2010 Hyundai Hope on Wheels Tour

Hyundai Motor America and its dealers will launch the 2010 Hyundai Hope on Wheels tour today during Hyundai’s press conference at the New York International Auto Show. With newly-named Hope on Wheels National Youth Ambassador Brianna Commerford, 12, standing by, Hyundai CEO John Krafcik will announce the 2010 tour, which will visit more than 40 children’s hospitals across the country. This year’s tour will donate $2.1 million to support childhood cancer research.

Hope on Wheels National Youth Ambassador Brianna battled Stage IV Hodgkin’s Lymphoma when she was just ten years old. Now healthy and in remission, Brianna wants to share her story to spread awareness and help bring hope to other children facing cancer. Brianna will serve a two-year term as the Hope on Wheels National Youth Ambassador.

“At Hyundai, we believe in doing what others might think is impossible,” said John Krafcik, President and CEO of Hyundai Motor America. “With the dramatic increase in survival rates that we’ve seen over the past several decades, we believe that a cure for pediatric cancer is now within reach. Hyundai is focusing the bulk of our philanthropic efforts on funding childhood cancer research through Hope on Wheels so that one day no child will ever have to face cancer.”

The first official hospital donation event of the year will take place later today as Hope on Wheels donates $125,000 to the Hope & Heroes program at NewYork-Presbyterian/Morgan Stanley Children’s Hospital. This year, Dr. Jennifer Levine and Dr. Julia Glade Bender have been selected to receive the donation, which will support their research. Children receiving treatment at the hospital and their families will join Brianna and New York area Hyundai dealers for a special Handprint Ceremony at the Hyundai booth. The children will place their handprints in colorful paint on the 2010 Hyundai Santa Fe, the official vehicle of the Hope on Wheels Tour, to commemorate their brave battles with childhood cancer.

“Since 2004, Hyundai has been a dedicated donor to the children’s cancer research program at the Herbert Irving Child and Adolescent Oncology Center,” said Dr. Michael Weiner, director, Herbert Irving Child and Adolescent Oncology Center at NewYork-Presbyterian/Morgan Stanley Children’s Hospital and Columbia University Medical Center. “We are proud to be a recipient of Hyundai’s generosity and ongoing support for children with cancer.”

Later this month, U.S. Hyundai dealers will gather at the company’s manufacturing plant in Montgomery, Alabama for their annual national dealer meeting. The company and dealers together will present a ceremonial check for this year’s $2.1 million donation to Brianna on behalf of all the children helped by childhood cancer research. The second hospital donation of the 2010 tour will be made to the Children’s Hospital of Alabama in the amount of $40,000.

“On behalf of Hyundai dealers across the country, Hope on Wheels is honored to continue its support for childhood cancer research in 2010 and recognize the brave children who are battling this disease” said Oscar Leeser, President of the Hyundai Hope on Wheels Foundation and dealer owner of Hyundai of El Paso in El Paso, Texas. We are proud to be able to award research grants to the Hyundai Scholars – they are the pediatric oncologists whose unwavering dedication to research helps to care for children facing cancer and gives them hope for a healthy future.”

This year Hyundai Hope on Wheels marks its 12th year of commitment to supporting childhood cancer research efforts. Hyundai and its dealers have donated more than $14 million to children’s hospitals nationwide and collected hundreds of handprints from children fighting childhood cancer. Every time a new Hyundai vehicle is sold in the U.S., $5 is donated to Hope on Wheels. More information and the complete list of 2010 Hyundai Hope on Wheels tour stops is available at

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 780 dealerships nationwide.

Hyundai Hope on Wheels™ is the united effort of all 780 Hyundai dealers across the U.S. to raise awareness about childhood cancer and celebrate the lives of children battling the disease. Hyundai Hope on Wheels has donated more than $14 million to childhood cancer research since 1998 and is an independent 501(c)(3) nonprofit organization.

Hyundai’s Early "Car Allowance Rebate System" Trades Show Nearly 60 Percent Improvement in Fuel Economy.

Early trend could translate to annual savings of 69 million gallons of gas, $170 million in fuel costs and more than 600,000 metric tons of co2 emissions

FOUNTAIN VALLEY, Calif., 07/24/2009 Early statistics from Hyundai Motor America on the U.S. government’s Car Allowance Rebate System (CARS) program, also known as “Cash for Clunkers,” show an average 59 percent fuel economy gain between the “clunker” and the new vehicle purchased. Hyundai estimates individual fuel consumption will decrease by 275 gallons per year, reducing fuel costs by nearly $680 annually at current gas prices.

As this program expands industry wide, the energy and cost savings could be considerable if these early trends hold for the 250,000 vehicle sales expected under phase one of the CARS program. Annual fuel consumption in the U.S. could decrease by 69 million gallons, reducing spending by a total of nearly $170 million on gasoline[1], and cutting CO2 emissions by more than 600,000 metric tons.

“While the figures are indicative of early trends only, it is clear that the program, at this stage, is very successful in getting old, low fuel economy vehicles off the road and replacing them with safer and greener vehicles,” said Hyundai Motor America President and CEO John Krafcik. “We think these economic and environmental benefits are so compelling, that they will induce Congress to expand or enhance the CARS program past its current endpoint.”

Additional statistics from the Hyundai sample prove further that the CARS program is truly removing “clunkers” from the road. Eighty three percent of the initial trades take in a truck, SUV or van and 86 percent of the new vehicles purchased are passenger cars. The average age of a trade-in model is nearly 14 years, and the average odometer reading is more than 140,000 miles. The average “clunker” achieves about 16 miles per gallon according to EPA data, while the average new car sold under the program achieves more than 25 mpg.

Hyundai became the first automaker to honor the government’s CARS incentives on July 2 and the novel consumer incentive program accounts for about 11 percent of Hyundai sales so far this month. Nearly a third (32 percent) of the trade-in models reported by dealerships were Ford vehicles, followed by Dodge (23 percent). Lexus, Jaguar, and Mercedes-Benz are among the other brands delivered as “clunker” trades, demonstrating both the broad appeal of the government program, and the changing nature of Hyundai’s product line and buyer demographics. Hyundai’s rollout enables buyers to receive the full rebate allocated under the CARS program when an eligible trade-in is exchanged for a qualifying Hyundai model at a participating Hyundai dealership.

The fuel-efficient Hyundai Elantra was the most popular model purchased under the CARS program, making up nearly 33 percent of sales. Elantra recently earned top honors in the 2009 J.D. Power and Associates Initial Quality Study for the highest initial quality in the compact car segment, and is a “Top Pick” from a leading consumer magazine. With manufacturer incentives and a full CARS rebate for a qualifying “clunker,” consumers can purchase a new Elantra for as little as $8,620. Sonata (27 percent) and Accent (19 percent) ranked second and third, respectively, in CARS transactions.

Hyundai accelerated CARS incentives to consumers by several weeks by backing dealerships with short-term cash advances as the government organized the rollout of the program industry-wide. Under the CARS program, consumers qualify for a $4,500 rebate on the purchase or lease of new vehicles that achieve 10 miles per gallon more than a trade-in car or five miles per gallon or more than a trade-in light truck. New vehicles that achieve between 4 to 9 mpg more than a trade-in car, or 2 to 4 mpg more than a trade-in light truck qualify for a $3,500 incentive. See for complete details.

Thirteen Hyundai models and engine combinations qualify for the CARS incentive program, which requires passenger cars achieve 22 mpg or more combined fuel economy, and light trucks achieve 18 mpg or better combined fuel economy.

* Accent
* Elantra

* Elantra Touring
* Entourage
* Sonata 2.4L
* Sonata 3.3L
* 2010 Genesis Coupe 2.0L
* Tiburon 2.0L
* Tucson 2.0L

* Tucson 2.7L
* Santa Fe 2.7L
* Santa Fe 3.3L
* Veracruz

Five Hyundai models achieve 30 miles per gallon or more on the highway –Accent, Elantra, Elantra Touring, Genesis Coupe 2.0L and Sonata 2.4L. Hyundai ranks third in corporate average fuel economy according to the U.S. Environmental Protection Agency, so consumers will realize further cost savings by stepping into a more fuel-efficient model than they currently drive.

The CARS incentive program complements all existing special incentives and financing options from the manufacturer, including Hyundai Assurance, which allows consumers to return their vehicle if they unexpectedly lose their income, and Hyundai Assurance Gas Lock, which offers a year’s worth of gas at a guaranteed price of $1.49 per gallon. Visit for details.


Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 790 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by The Hyundai Advantage, America’s Best Warranty. In addition, Hyundai Assurance is now offered on all new vehicles leased or purchased from a certified Hyundai dealer. The program is available to any consumer, regardless of age, health, employment record or financed amount of the vehicle. The program is complimentary for the first 12 months.

Year Of The Hyundai

The auto industry may be in shambles, but not everyone who makes cars is suffering.

When the latest J.D. Power and Associates quality survey came out Monday, the big news was Hyundai’s trouncing of quality stalwarts Honda and Toyota.

The Korea-based automaker was the highest-ranked non-premium nameplate in the study, beating such notables as Mercedes-Benz, Ford Motor, Honda and Toyota. It received the fourth-highest rank overall behind Lexus, Porsche and Cadillac.

Surprised? John Krafcik isn’t. The president and chief executive of the South Korea-based automaker’s U.S. unit, he says Hyundai’s top rank simply reflects what he’s known for the past few years. “Our cars research really well … and when you finally get in the car and drive it, it stands up to that research.”

With the American auto industry in shambles, Hyundai has stood out as one of the few automakers (Audi and Subaru would join it) to remain stable as of late. Arch-rivals Toyota and Honda report faltering sales for the year so far (down 39% and 34%, respectively), but Hyundai sales are down just 7.9% year-to-date. Its market share has increased too, reaching 4.2% in the first five months of this year, up from 2.9% during the same period in 2008, according to Autodata, a New Jersey-based market research firm.

Hyundai executives have said they aim to boost U.S. market share to 5% by the end of the year. Japan’s Big Three–Toyota, Honda and Nissan–stand to lose the most if they make good on that goal. Lexus, down 47% for the year to date, is another big target. “They’ve extended their portfolio, done clever marketing, added fillers, gone up-market, gone down-market, gone left-market and gone right-market,” says Lincoln Merrihew, senior vice president at research firm TNS.

And they’ve made better cars. Hyundai was one of the big movers on the survey, up from its 13th-place rank last year. Its score of 95 PP100 means Hyundai owners reported 95 problems per 100 vehicles, down from 114 last year. The survey covers problems reported in the first 90 days of ownership for more than 80,000 new-vehicle purchases nationwide.

Hyundai–the fifth-largest selling automaker in the world–is still pushing to offer affordable and reliable vehicles to Americans concerned about potential job loss and volatile gas prices. Lately it has also emerged as a contender that offers an alternative to drivers opposed to paying a premium for a luxury nameplate.

The success of the new upscale Hyundai Genesis mid-size sedan is key. It helped engage an entirely new kind of driver–one who wants all the trappings of a Lexus, say, but feels slightly guilty about its insignia.

“We started noticing a reluctance to buy a badge,” Krafcik says. “Consumers are questioning the brand premium.”

Hyundai executives took a risk in launching the $33,000 sedan on the cusp of a bona fide recession, but sales numbers have been strong. Last month, it sold 2,079 units nationwide (several hundred more than competitors like the Lexus GS and Lincoln MKS), spurred on, no doubt, by its distinction as North American Car of the Year and by Hyundai’s novel “Assurance” program, which allows customers to return their new Hyundai vehicles if they lose their job after the purchase.

“If you say Hyundai, people used to say crappy cheap car, but now they go, ‘Oh these are the guys that are willing to buy back the car if I’m out of work. These are my buddies. They understand my life,'” says Robert Passikoff, the president of Brand Keys, a market research firm in New York.

The majority of the Genesis sedans Hyundai sells are loaded with upgrades that push the price well above $40,000 according to the company. And the coupe version of the Genesis, a $22,750 306-horsepower rear-wheel drive sports car meant to compete with the likes of the Ford Mustang and Infiniti G37, has achieved critical praise.

It all bodes well for the Equus, the larger, plush sedan Hyundai showed at the New York International Auto Show and plans to bring to the U.S. market in the next two years.

The next step, Krafcik says, is to create a second brand under the Hyundai banner in which to sell luxury vehicles, much like Toyota did with Lexus and Honda did with Acura. With the way things are going, it may not be much of a reach.

Hannah Elliott